Overview

MAXIMISE PROFITABILITY THROUGH STRATEGIC PRODUCT POSITIONING AND PORTFOLIO DIVERSIFICATION.

Product & Portfolio Management is integral to any successful company. It forms a fundamental component of business strategy, guiding decision-making at every level and across all functions. By fostering a deep understanding of market dynamics, customer needs, and internal capabilities, Product and Portfolio Management enables companies to make informed, strategic choices that drive long-term growth and resilience, making it indispensable for sustainable success.

We bring clarity to your strategic vision by aligning your product portfolio with your business objectives. This enables your company to prioritise resources effectively and make decisions that support its long-term goals and objectives.

Our experienced consultants assess your current product line, streamline resource allocation, and set the stage for innovation. Whether you’re wrestling with lifecycle management, an overloaded product line or seeking to expand, our holistic approach ensures you stay ahead of market trends and meet customer expectations while optimising profitability.

Change management is vital when implementing new strategies. Our behavioural and cultural change methodologies successfully achieve full adoption of the changes in your organisation. New ways of working are fully adopted. Moreover, at the end of the engagement we leave your organisation and people with the ability to continuously improve and grow the value they deliver.

Typically, the key challenges that customers face when we speak with them are:

KEY CLIENT CHALLENGES

1

Our resource allocation across our product portfolio is inefficient.

2

We’re struggling to keep up and pivot in response to rapidly changing market trends.

3

Our product portfolio doesn’t reflect our strategic goals.

4

We lack a structured approach to manage the lifecycle of our products and are not managing transitions smoothly.

5

We don’t have a structured approach to the performance of our products in the market and the collection and active use of customer feedback.

Don’t let common challenges hinder your progress—instead, let us be your ally in fostering continuous growth and improvement. We invite you to take the next step towards maximising profitability. Let’s talk.

OTHER REVENUE GROWTH SERVICES

B2B2C Go-To-Market

Driving effective sell-out and brand advocacy at the point of purchase/last mile.

Sales &Channel Management

Boost revenue by optimising sales processes and leveraging effective distribution channels.

Product & Portfolio Management

Maximise profitability through strategic product positioning and portfolio diversification.

Insights & Analytics

Harness data to drive decision-making and discover untapped revenue opportunities.

B2B Go-To-Market

Expedite your business's growth by crafting compelling B2B market strategies.

Digital Marketing

Improve your brand visibility online and reach your audience with innovative digital strategies.

Customer Experience

Build enduring customer relationships and improve customer acquisition and retention.

Marketing Effectiveness

Optimise marketing campaigns for higher returns and greater market impact.

Why Innovuance

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